Upcoming Events

Oct 7

2014-2015 MIX Master Subscription

Oct 7: The deadline for MIX Master registration

Oct 7

SMPS MIX: Creating a Successful Marketing Strategy

...You don't have to start with a blank sheet of paper

Oct 16

Book Club - Blink by Malcolm Gladwell

Understand how we make decisions

Nov 4

SMPS MIX: Infographics

Better than an Oxford comma

Nov 11

  smpscolumbus@
  mySMPS Find us on FacebookFollow us on  TwitterLinkedIn

Education Opportunities through SMPS

SMPS Columbus provides several education opportunities for our members. We provide Continuing Education Units (CEU’s) through our monthly programs and several Marketing Idea Exchange (MIX) Events throughout our chapter program year. We also offer CPSM courses and have a "Lending Library" of resources for members to check out at no cost! See below for more details: 


 
CPSM
Certified Professional Services Marketer Program

 

Getting Your CPSM CPSM:

  • Shows that your skills are current
  • Shows initiative when certifying is not required
  • Separates you from peers
  • Raises management’s confidence level
  • Keeps you valuable and marketable
  • Provide you with personal satisfaction that you’ve mastered your position

 

SMPS is effectively validating your skills for your management team – the CPSM certification is legitimate!
Some certs are very much "pay a fee to take a test and get your cert," and those are the least valuable certifications. SMPS requires you to join their professional society first, then you have to prove you have the relevant experience to be considered for the certification, then you get to pay to take the test. This certification, where you have to demonstrate not just that you've studied a topic, but that you also have the knowledge and at least some experience to back it up, is validated and valuable.

For more information about the Certified Professional Services Marketer program, please visit http://www.smps.org/certification/ or contact Kelly Zemcik, SMPS Columbus Education Director (Kelly.zemcik@miles-mcclellan.com or 614-545-2321).

 


 

SMPS Columbus Lending Library

As a special benefit to SMPS member, we offer an exclusive library of publications devoted to marketing in the A/E/C industry. Other, more general business publications with applications in our industry are also available.

Check Out Procedures:
Simply e-mail Kelly Zemcik, Education Director, at kelly.zemcik@miles-mcclellan.com with your selections. A confirming e-mail will then be sent to you with a pick-up date for your materials. If an item is currently unavailable, the requested book will be placed on hold for you and you will be notified when they are ready for pick-up.

Pick-Up/Drop-Off of Materials:
Books can be picked-up at Miles McClellan Construction Co (2100 Builders Place, Columbus, Ohio 43204). If this is not possible, other arrangements can be made. To drop-off materials, please enclose a cover note ATTENTION: Kelly Zemcik. If you prefer, you can also mail, Fed-Ex or UPS the books back to Kelly’s attention.

Check-Out Requirements:
Each publication is available for loan for up to three (3) weeks to any current SMPS member from date of check out. In an effort to provide as many members as possible with access to the library materials, a limit of two (2) books per member is permitted at any one time.

Below is a listing of current books available for loan (* denotes a new addition to the library):

  • Professional Services Marketing Articles
  • Design.Market.Grow! Building an Enduring Practice Through Excellence & Experience
  • Wired!: How to Crawl Inside your Client’s Mind for Success in Business Development (2 available)
  • Marketing in the 21st Century for Design Professionals (2 available)
  • Meaningful Marketing
  • Refrigerator Rights: Our Crucial Need for Close Connection
  • Rain Making: The Professional’s Guide to Attracting New Clients
  • Creating Rainmakers: The Manager’s Guide to Training Professionals to Attract New Clients (2 available)
  • Rain Making: Attract New Clients No Matter What Your Field
  • The Next Boom: What you Absolutely, Positively Have to Know About the World Between Now and 2025
  • BNI A/E/C Marketing Fundamentals (5 available)
  • Plan It: A Down-to-Earth Guide to Market Planning and Budgeting
  • Selection Success: How Consultants, Contractors and other Professionals can Increase their Success in a Qualifications-Based Selection Process
  • 2009 Marketing Salary and Expense Survey
  • Winning the Short-List: Effective Presentations by Design (Webinar)
  • Transitioning from Marketing to Business Development (Webinar)
  • Effective Marketing Communications Strategies that Get Results and Win Awards
  • Mastering the Hidden Wed: Uncovering Valuable Data About Clients and Competitors (Webinar)
  • Motivate and Train Technical Staff to be Effective Business Developers
  • Don’t Put Your Socks on in the Dark: Building a BD Process for your Firm (Webinar)
  • Bearing the Recession…Frontline Marketing Strategies for A/E/C Firms (Webinar)
  • Leveraging Client Relationships: How to Ask, Accept and Act Upon Client Feedback
  • Marketing Handbook for the Design & Construction Professionals (8 available)